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Yahoo Has Done A Big Mobile Ad Deal With Mocean Mobile (YHOO)
Yahoo has created a new mobile ad marketplace with Mocean Mobile, a large mobile ad serving platform. The partnership allows Mocean to offer its network of mobile media sellers on the Yahoo Ad...
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11 Facts About Starbucks That Will Blow Your Mind
Starbucks has become a global powerhouse, and the brand only plans to get bigger. We compiled some facts about Starbucks that will blow your mind: SEE ALSO: Facts About Wal-Mart That Will Blow Your...
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Reddit's Hilarious New Ad Sales Pitch Deck — With Doge And Nicholas Cage — Is...
Most people don't know that Reddit has a small but thriving advertising business.This is, after all, a site that gets more than 100 million unique visitors in a single month. It's a mass medium, which...
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Vanity Fair Finally Decided To Put More People Of Color On The Hollywood...
Vanity Fair's much-hyped annual "Hollywood Issue" is notorious for including few, if any, people of color on its covers — but this year is different.2014's special issue of the magazine, shot by Annie...
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SOCIAL BIG DATA: What We Look Like To Each Of The Social Networks And Their...
The average global Internet user spends two and a half hours daily on social media, and their activity reveals a great deal about what makes them tick. That's why social networks are a major source of...
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REVEALED: This Is Exactly How Chicken McNuggets Are Made
McDonald's Canada has made a video to debunk claims that its Chicken McNuggets are made from an infamous "pink goop" that has been shared endlessly on social media.The video reveals exactly how...
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Rubicon Project Files For $100 Million IPO — Here's A Basic Guide To Its...
Rubicon Project, the giant ad serving company, has filed its S-1 papers with the SEC prior to launching an IPO. The move has been expected since at least 2012, when Addante was spotted carrying a pitch...
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Procter & Gamble Sponsored The Birth Of A Jonas Brother's Daughter
Jonas Brothers fans eager to get a glimpse of Kevin Jonas' baby Sunday evening were also treated to a marketing message from Procter & Gamble's Dreft, a baby fabric detergent brand that purchased...
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This Beautiful South African Whiskey Ad Shows The True Value Of Hard Work
Bell's whisky just released a heartwarming new commercial that is, by our estimation, the most inspiring ad of the new year.The ad tells the story of a graying South African man who, despite his...
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One Serving Of Nutella Has As Much Sugar As Five Oreos
It's officially Nutella day — a day made to celebrate the addictive and delicious hazelnut and chocolate spread.But if you are celebrating by chowing down on this delicious treat, keep in mind that...
View ArticleCanadian Nonprofit Bashes Russia With The Gayest Olympics Ad Of All Time [THE...
Good morning, AdLand. Here's what you need to know today:The Canadian Institute of Diversity and Inclusion has released a hilarious new ad skewering Russia for its anti-gay policies in advance of the...
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IAB Head: 'The Digital Advertising Industry Must Stop Having Unprotected Sex'
Randall Rothenberg is the president and CEO of the Interactive Advertising Bureau, an interactive marketing trade association that represents more than 600 digital advertising and publishing...
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YouTube Is Cracking Down On Fake Views Because They're A Huge Threat To Its...
Google is starting to crack down on fraudulent views on YouTube in order to keep the video site authentic. "When some bad actors try to game the system by artificially inflating view counts, they’re...
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For The First Time Ever, Women Will Be In Charge Of America's Most...
After issuing a call to action about gender inequality in the advertising industry last May, the CLIO Awards announced Wednesday that the jury for its 2014 awards would have more women on it then...
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Atlanta News Anchor Destroys Coca-Cola Ad Haters In On-Air Speech
In Coca-Cola's Super Bowl ad, the iconic "America The Beautiful" is sung in various languages, obviously representing the idea that America is truly a diverse melting pot.But unfortunately, not...
View ArticleApple Has A Brand-New iPhone Commercial
Apple released a new 30-second ad for the iPhone 5s today that "features footage from the Burberry fashion show combined with behind-the-scenes footage of the event," 9to5 Mac reports.A few months ago,...
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Everyone Loved Budweiser's 'Puppy Love' Super Bowl Ad, But They Don't Want To...
Good morning, AdLand. Here's what you need to know today:A new report from YouGov'sBrandIndex finds that while people loved Budweiser's "Puppy Love" Super Bowl ad, it didn't make them want to buy more...
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The Top Facebook Marketing Strategies, According To Its Most Elite Marketing...
Many marketing professionals profess a deep knowledge of marketing on Facebook. But the social network has its own, very selective group of marketers who it vets and designates as Strategic Preferred...
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2 Charts Show There's Still Some Value To The Big Super Bowl Ad Reveal
One of the big advertising trends leading up to this year's Super Bowl was the increase in the number of brands releasing their Super Bowl ads online prior to the big game.The strategy works because it...
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AOL And Google Just Put $17 Million Into Mobile Video Ad Startup Vungle
The in-app mobile video advertising startup Vungle announced Thursday that it received $17 million in Series B funding. The round was led by Thomvest Ventures, with participation from existing...
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