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There's A Huge Flaw In Apple's New Christmas Commercial

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Apple has a new Christmas-themed commercial out this week.

It's a real tearjerker

In the commercial, a teenage boy appears to be glued to his iPhone while the rest of his family celebrates Christmas together. The kicker? The teen was making a heartwarming video on his iPhone the whole time!

But there's a huge flaw.

Every shot shows the teenager holding his iPhone vertically.

apple christmas commercial

apple christmas commercial

apple christmas commercial

But the video he shows the family looks like it was shot horizontally.

apple christmas commercial

That's one of the big no-nos in smartphone videography. If you shoot a video vertically, you get annoying bars on the sides. Videos like that get blasted in YouTube comments all the time.

Someone even made a parody of what the video should look like:

Hat tip to Natt Garun for spotting this one on Twitter.

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