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Facebook Is In Danger Of Becoming Yahoo Because Advertisers Don't Understand...
Facebook is in danger of becoming a big, old-fashioned web publisher like Yahoo or AOL because it is now more concerned with audience "reach" than it is with the unique way Facebook users interact with...
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CHART OF THE DAY: Samsung's Gigantic Ad Budget In Context
Independent analyst Horace Dediu updated his famous "Cost of Selling Galaxies" post to reflect the newest data about the ad budgets of Samsung and Apple.According to Dediu, Samsung's ad budget was over...
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This Company Alleges A Huge Portion Of Online Advertising Is Based On Fraud
A huge portion of the web advertising eco-system is based on fraud, according to Spider.io, a company that analyzes web traffic.The company tells AdExchanger that it has detected a massive botnet — a...
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TV Will Reach 'Tipping Point' in 2014 As 50% Of Americans Watch Online
Fifty percent of Americans will watch digital TV online — via iPad, laptop or internet TV — next year, according to eMarketer in conjunction with regular cable TV.They won't have given up cable, but...
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Playboy's New iPhone App Is Literally 'Just For The Articles'
For decades, men have insisted that they only read Playboy "for the articles." The magazine's new iPhone app is putting that claim to the test.The scandalous magazine's new app is all articles, no...
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Moviegoer Gets Refund After 3-Second Explosion In Tom Cruise Trailer Didn't...
After seeing Tom Cruise's latest movie in theaters, a New Zealand film goer filed a complaint of misleading advertising with the country's ad standards authority. And the film's maker, Paramount, is...
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Why Kraft Is Fighting To Keep Yellow Dye In Its Macaroni And Cheese
A pair of food bloggers have embarked on a crusade against two dyes that food mammoth Kraft uses in its popular macaroni and cheese.The bloggers, Lisa Leake and Vani Hari, point out that the artificial...
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Why Facebook, Twitter And Instagram Put Up Roadblocks To Each Others' Content
On March 4, TweetDeck— a Twitter service for managing multiple social media accounts — quietly launched the latest salvo in the social media wars.Tucked into an otherwise unrelated announcement was a...
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If Twitter Plays Its Cards Right, App Developers Could Pay It A Lot Of Money...
Twitter just released a new feature meant to help mobile-app developers make money—in direct competition with Facebook, which is also actively courting app makers.The pitch isn't subtle, either: "More...
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Meet The 10 Most-Liked Ad Agency CEOs
Who are the most-liked ad agency CEOs in the business?We asked our friends at Glassdoor, the careers site, to sift their database of company reviews for the answer. They pulled out the agency leaders...
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Twitter's New 'Cards' Look Like An E-Commerce Challenge To Facebook
Twitter rolled out a new function last night called "Cards" which allows users to display photos, app information and products for sale in a more visual, prominent manner.The move looks like a...
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Facebook's Trying To Make It Easier For Advertisers To Track Campaign Success...
Good morning, AdLand. Here's what you need to know today:Facebookupdated its Ads Manager tool so that advertisers have an easier time assessing their campaigns' successes on the site. Advertisers can...
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These Lottery Ads Equate Powerball With Fall Of Communism
The California Lottery's ad agency, David&Goliath, has published some ads for the launch of the Powerball game in that state that seem sure to cause offense.They use one-armed surfer Bethany...
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This Is The Woman Who Will Bring Ads To Instagram (FB)
Instagram has brought on a director of operations, in what is presumably a move toward monetizing the photo-sharing app, Kara Swisher of AllThingsD reports. Emily White, Facebook's director of mobile...
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BlackBerry Will Take Over Your iPhone Or Android Screen To Show You How Great...
BlackBerry released an online demonstration of its new BlackBerry 10 operating system today that takes over the screen of your iPhone or Android.You can check out the demo by going to...
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Judge Says Tiny Social Media Company (1,200 Users) Can Sue Facebook (1...
CHICAGO (AP) — A Chicago-based social media company called Timelines Inc. can sue Facebook Inc. over allegations that it violated the smaller firm's trademark on the word "timeline," a federal judge...
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Angry Birds Maker Rovio Reports $200 Million In Revenue, $71 Million In...
Rovio, the company that makes the popular Angry Birds game, reported just under $200 million in revenue for 2012. It also reported $71 million in profit for the year.The Finnish company reports that...
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How Don Draper's Fake Ads Compare With The Real Ones That Ran In The '60s
Last year, we told you about the real brands that have appeared in Mad Men and the fake ads that the staff of Sterling Cooper Draper Pryce have created for them over the years.Since then, a whole new...
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Here Are The Michael Kors Sneakers That Are Only Available To Facebook Fans
Michael Kors is experimenting with exclusive offers that are only available to its fans on Facebook. Today, the company offered a limited edition of 500 pairs of these zebra-print high-top sneakers to...
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Enter To Win A Kindle Fire From Business Insider
We're giving you a chance to win a Kindle Fire HD. Become a newsletter subscriber now to enter. If you're the lucky winner you will have a host of features at your fingertips. Entry deadline is May...
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