Starbucks Wants To Make A GIF Of Your Face On BuzzFeed
It's not what happens that matters, it's how you react to what happens. At least that's thinking behind BuzzFeed's new Reaction Cam feature the viral news site has developed for Starbucks.After viewing...
View ArticleHow Messaging Apps Are Disrupting The Mobile Ecosystem
Depending on whom you ask, messaging is either the most important mobile phone feature or the second-most — after regular-old phone calls. Messaging, led by SMS texts, has grown to become a huge global...
View ArticleNissan's iPad Ad For 'Self-Healing Paint' Will Take Tablet Owners By Surprise
Nissan created a unique self-healing paint that aims to make cars absolutely unscratchable.To convey how cool the technology is, the car company joined up with TBWA/G1 Paris, OMD Europe, and Dan Paris,...
View ArticleNewfoundland Releases Amazing Video Of Tiny Goat Riding A Horse
Newfoundland created what is quite possibly the best tourism ad of all time.The concept: Have a tiny, baby goat ride around on a white horse to an upbeat soundtrack.But really, that's what the ad...
View ArticleThis Ad Agency Has A Live Web Cam Of The Falcons Nesting On Its Roof
A pair of Peregrine Falcons nesting on the roof of Detroit ad agency Campbell Ewald and have produced three eggs. The agency has set up a live webcam to record and stream live footage of the eggs'...
View ArticleBrand New 21st Century Fox Unveils Logo — And It Isn't Great
Last month, Rupert Murdoch announced that Twentieth Century Fox was entering the 21st century, albeit 13 years late, by splitting its publishing and entertainment units and renaming the News Corp TV...
View ArticleAD OF THE DAY: Heineken's Rugby Ball Leads A Chase Through A French Village
As far as sports-related beer ads go, Heineken has nailed it with this spot for the European club rugby tournament the Heineken Cup.A village in southern France gathers in the main square. A valuable...
View ArticleOn H&M Shoot, Beyoncé's Hair Came With Its Own Special Rules And Requirements
If you think that the color of Beyoncé's hair in her new H&M campaign is merely an aesthetic choice by the advertiser, think again.According to a source close to the production of the commercial,...
View ArticleThis Data Shows Why Brands Need To Get On Vine [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Vine 6-second videos get shared four times more than normal online videos, says Unruly Media. And there's even more good news for brands....
View ArticleThis Weird Vision Test Also Tests Whether You're Losing Your Hearing
Most people know what to expect when they're taking a vision test. The letters keep getting smaller, and you keep reading until you can't anymore — kid's stuff.But there's a new eye test that you...
View ArticleMcDonald's Hopes This Chalk Billboard Will Convince Customers It Serves 'Only...
"There is a restaurant that serves only the freshest food," a voice says over footage of fresh vegetables and happy workers. The restaurant in question? McDonald's.The fast food chain started a...
View ArticleWPP's Sorrell: Up To 25% Of Our Clients' Dollars Are Wasted
WPP CEO Martin Sorrell told a conference at the Paley Center this morning that his clients are wasting 15-25% of their advertising budgets. He just doesn't know which 15-25%.WPP is the largest ad...
View ArticleFacebook Is About To Launch A Huge Play In 'Big Data' Analytics (FB)
When Facebook CEO Mark Zuckerberg took Wall Street analysts' questions about his Q1 2013 earnings last week, there was one theme he kept returning to: Facebook's new Big Data capabilities.Most people...
View ArticleBrutal Emails Reveal Y&R Boss Regarded His Creative Director As 'Arrogant'...
An Australian court ruling has quoted at length from internal emails sent between brass at Young & Rubicam over the hiring of Reed Collins from Leo Burnett to become national creative director at...
View ArticleNow Pete Rose Is Helping Microsoft Scare People Away From Google Apps (GOOG,...
Baseball great Pete Rose, who was banned from baseball for life in 1989 for gambling on the sport while managing the Cincinnati Reds, made a cameo appearance in a new Microsoft ad.The ad claims using...
View ArticleAD OF THE DAY: Wilco Drummer Plays Motown On Kitchen Faucets
In a really creative spot for Delta Faucet, Glenn Kotche, the drummer of the alt-rock group Wilco, performs a Motown classic entirely on automatic touch faucets.Kotche stands surrounded by a...
View ArticleAll This Late-Night Debauchery At 'Club Applebee's' Helped Boost Its Stock
Most people don't know that in some parts of the U.S., Applebee's restaurants — the most middle of all middle-market fast casual chains — turn into alcohol-fueled party dens after 10 p.m.At "Club...
View ArticleHow The Advertising Elite Celebrated 'The One Show' Awards [PHOTOS]
Ad execs mingled with George Takei earlier this week as they gathered in Lincoln Center to attend "The One Show."The "Star Trek" lead hosted the advertising awards that celebrated the best creative...
View Article15 Corporate Logos That Contain Subliminal Messaging
Whether you realize it or not, a brand's logo speaks to its viewer on many levels.There's the initial recognizability factor—if a logo is too complex or unrelated to its brand, it risks being glanced...
View ArticleBrands: Here's How Not To Be Totally Annoying On Mother's Day
We all have Moms, we (at least most of us) love them, and Mother’s Day is a great way to recognize and appreciate them for all the great things they do.But, if you are a brand and you spend time and...
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