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Lawsuit Alleges Mobile Ad Company Velti Misled Investors About Payments From...
Fresh off last week's news of a dismal second quarter, investors slapped the mobile ad tech firm Velti with a class-action lawsuit saying the company misled shareholders by claiming for more than two...
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Nominate The Most Creative People In Advertising Right Now
Business Insider is putting out a call to the ad world to tell us who are the most creative people in advertising right now.They can work in traditional television commercials, be Facebook marketing...
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Mobile Ad Giant Velti Is Running Out Of Cash
Things could hardly be worse at Velti, one of the planet's largest mobile ad companies.We reported today that it has been sued by shareholders, who allege that the company didn't properly disclose the...
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Back In 2004, Facebook Believed It Would Be An 'Online Directory' Linked To AIM
Back in 2004, when Facebook had only 1.5 million members — all at colleges — the social network began one of its first attempts at selling ads. According to an old ad sales pitch deck obtained by...
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Post-Bezos' Buy, The Washington Post Will Sell Native Ads On The Front Page...
Good morning, AdLand. Here's what you need to know today:Shortly after Amazon CEO Jeff Bezos' purchase of the Washington Post, the paper announced that it will start offering advertisers native ads in...
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Google Already Takes A Majority Of All Mobile Ad Dollars — Everyone Else Gets...
Google will again take a majority – 53% — of all mobile ad dollars this year, according to eMarketer, the research company. It's the second year in a row that Google has dominated mobile...
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See The Ad For The Standard Hotel Accused Of Trivializing Violence Against Women
The image of a woman's body, prostrated on the ground, her head crushed under a large suitcase, isn't exactly what one would expect to advertise a hotel chain.But actress and blogger Daisy noticed that...
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Greenpeace Ruined Shell's PR Moment With This Brilliant Prank
Greenpeace continued its publicity war against Shell with a pretty magnificent prank at a Formula One race sponsored by the oil company.The environmentalists snuck into the site of the Shell Belgian...
View ArticleWatch Kobe Bryant Play 'Moonlight Sonata' In A Chinese Lenovo Ad
Apple isn't the only tech company to boast piano capabilities in a commercial.A new Chinese ad for PC maker Lenovo shows basketball star Kobe Bryant playing Beethoven's "Moonlight Sonata."Almost all of...
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A New Image Recognition App Lets You Shop Straight From Print Ads
As archaic as they may seem, store catalogs and print ads are still a go-to source of information for millions of shoppers every day. Pounce, a new digital shopping app, is turning print ads digital by...
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An Exec From College Football's Pac-12 Explains Why They're Bringing Live...
The college football season is upon us. College football is big business and sits at the heart of a multibillion-dollar rights deals between universities and the big TV networks. Advertisers consider...
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This Ad Exec Wants To Turn Detroit Into The Next Digital Hotspot
Ad agency Lowe Campbell Ewald wants to make Detroit — yes, that Detroit— the latest hub for young professionals in the creative and digital technology fields.But could a city that declared bankruptcy...
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Understanding The Local-Mobile Marketing Explosion
Location-based mobile marketing promises the sky: high conversion rates, surgical targeting, and rich consumer profiles.But does it deliver? According to many accounts, it does.Not surprisingly,...
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Follow All The News From Madison Avenue With "Advertising Select"
Jump start your morning with the most important Advertising news and analysis with Advertising Select, an easy-to-read email newsletter delivered twice a week.What is it? A daily roundup of top...
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The Fight To Standardize 'Do Not Track' Just Took Another Huge Hit
The privacy movement battling to standardize "Do Not Track" (DNT) policies on web browsers — which would stop advertisers from targeting people based on their browsing history — took another major hit...
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Why One Of Facebook's Earliest Ad Sales Guys Decided Not To Join The Company
Josh Iverson was one of Facebook's very first ad sales people. In 2004, as a media seller at Y2M, he had the job of representing Facebook to companies like Ford and Nickelodeon, which were...
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Study Says Burger King And McDonald's Violated Child Advertising Rules [THE...
Good morning, AdLand. Here's what you need to know today:A new study finds that McDonald's and Burger King have not adhered to self-regulated guidelines on marketing to children. The study says the...
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Bionics, Wearables, Internet Of Things, And 3D Printing Coming To IGNITION
Hugh Herr has been called the “Leader of the Bionic Age” because of his revolutionary work in the emerging field of "biomechatronics"— technology that marries human physiology with electromechanics. A...
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Legendary Ad Exec Makes Job Applicants Go Through Hilarious Online Test
Goodby, Silverstein & Partners co-founder Rich Silverstein is looking for a new executive assistant in San Francisco, and the application process is the internet equivalent of an American...
View ArticleIncredible Time-Lapse Video Shows Chinese Workers Knitting A Shoe Onto A...
To promote Nike's Free Flyknit running shoes, Nike China pulled of this incredible publicity stunt. Workers on harnesses (it doesn't look very safe) knitted a shoe onto a foot in Nanjing.Here's a great...
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