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AD OF THE DAY: This Miniature Universe Of Clockwork Watch Parts Is Incredibly...
Swiss luxury watchmaker Omega has a beautiful new commercial that stunningly reimagines the meaning of clockwork.The ad starts inside a labyrinth of fine gears that tick and whir with precision. The...
View ArticleHere's Samsung's Latest Ad Making Fun Of The iPhone And Showing Off Samsung's...
Samsung has a new ad for the Galaxy S4, its latest smartphone.It takes place at a graduation party where all the recent grads have Samsungs, and their parents have iPhones. (Not so subtle message:...
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Use Our Excel Spreadsheet To Bet On The Kentucky Derby
The 139th Kentucky Derby on May 4, 2013, has already dealt a surprise: Black Onyx, which had been running in the No.1 post position at odds of 50-1, has scratched and won't be running.That changes the...
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Mobile Advertisers Are Being Way Too Complacent
Mobile advertising is booming in the UK but despite all the celebration around it hitting £536m in 2012, we have a long way to go to catch up with actual consumer behaviour.Earlier this month, IAB UK...
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Advertisers' Branded YouTube Videos Are Losing Their Cool Factor
In the many annual fake-out April Fools videos produced by Google this year, one practical joke involved some humor that probably hit a little too close to home for many video content producers: the...
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Here's The Hypocrisy-Laden History Of Plus-Size Models
This week, H&M featured plus size model Jennie Runk wearing the new swimsuit collection on its homepage, seamlessly integrating her presence with that of her other, rail-thin counterparts.While...
View ArticleAudi Made An Android App That Saves Your Battery Life
Here's an interesting addition to the "brands make products" trend. Audi, with help from DDB Spain is out with a mobile Androidapp called Start-Stop that mimics one of the features in new Audi...
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Procter & Gamble Wants To Take More Time To Pay Its Ad Agencies [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Ad Age reports that P&G is going to take more time than usual to pay agencies. The massive advertiser is allegedly going to increase its...
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Ad Boycott Of Rush Limbaugh Over 'Slut' Remark Cost ABC Radio $5.5 Million
Rush Limbaugh may end his affiliation with Cumulus Media's 40 radio station network after its boss complained that the advertiser boycott triggered when Limbaugh called a college student a slut on air...
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Where Are Your Marketing Dollars Going? Please Take Our Short Survey!
Do you often find yourself targeting demographics? Shifting paradigms? Promoting synergy? Despising buzzwords?If so, we’d like to hear from you.How are you allocating your marketing budget? Do you...
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Company That Sold Rifle That Killed 2-Year-Old Yanks Its Kids Advertising
Keystone Sporting Arms, the company that makes Crickett rifles for kids — one comes in hot pink for girls — has taken down the web site, YouTube, Twitter and Facebook pages it used to target its gun...
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You Can't Find Online Brands In The Grocery Store
I went to the supermarket the other day. I walked up and down the aisles slowly. I noticed something. They have a lot of stuff.They have fresh stuff and canned stuff. They have packaged stuff and...
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Here's Why Snickers Purposely Misspelled Its Name For A New Ad Campaign
Acebook. Twiter. Oficially weirrd.Snickers teamed up with Google to find the 500 most-misspelled words on the Internet, buying ads around 25,000 misspelled search terms.The company tie-in? You can't...
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eBay Ramps Up New Ad Exchange In Threat To Amazon (EBAY)
eBay is ramping up its ad exchange in the U.S. with target-able shopper segments, according to Adweek. The exchange will allow advertisers to target web ads at users based on their eBay history, via an...
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Only Kids Can See This Anti-Child Abuse Ad
A Spanish organization that fights child abuse created a outdoor ad that only children— or very short adults — can see using lenticular printing technology.Grey Spain made outdoor signage for ANAR in...
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Facebook Is Going To Ruin Your News Feed With Auto-Playing Video Ads (FB)
In Facebook's quest to generate more revenue, it's going to muck up your News Feed with auto-playing videos, the FT reports.Facebook is set to launch video advertising in its newsfeed in July...The new...
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These 5 Mobile Video Data Points Will Blow Your Mind
Mobile video has begun to accumulate scale, and has also turned out to be one of the few types of mobile content — along with games — that monetizes reliably and drives premium ad rates. In a new...
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13 Execs Are Listed In 'Creative Credits' For That Oreo Super Bowl Tweet
The tweet heard 'round the world — Oreo's "Power out? No problem" tweet when the lights went off at the Super Bowl earlier this year — won a Bronze Clio award for innovative media: And the "creative...
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Here's That Awkward New Nicole Kidman Ad For Vitamins
Australia’s top multivitamin brand, Swisse Wellness, has launched a new campaign featuring Australian-born actress Nicole Kidman.The 45 year-old actress – wearing a white diaphanous, full-length...
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BII REPORT: The 'Second Screen' Industry Is Ready For Prime-Time
Watching television while also using a smartphone or tablet is one of the most popular leisure activities of the mobile era. The mobile industry is working hard to create mobile apps and sites that...
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