Weather.com's Traffic Is Exploding And These Advertisers Are Reaping The Rewards
The flashlight and sandbag industries aren't the only ones benefiting from the emergency weather situation. According to advertising analytics shop AdClarity, in only three days Weather.com — The...
View ArticleSee How Stunning Kate Upton Looks On Her First 'Vogue' Cover
Kate Upton has faced an uphill battle as a curvy woman in the fashion industry. But the model has a powerful ally on her side: Vogue. The magazine is featuring Upton on the cover of its latest...
View ArticleDiscover Walgreens Winning Social Strategy At Social Commerce Summit
Walgreens — an iconic brand founded in 1901 and now the leading U.S. drugstore chain — is winning its industry’s social commerce race. Among the fastest growing retailers in the country, Walgreens...
View Article'Got Milk' Creator Releases Musical Romney-Bashing Ad
Jeff Goodby and Rich Silverstein, founders of Goodby Silverstein & Partners, joined up for an independent project in which "children of the future" sing a ditty about what the world would look...
View ArticleMobile Video: The Small Screen Boom [SLIDE DECK]
We at BI Intelligence have built on our recent mobile video report to put together a comprehensive presentation on the mobile video revolution. Mobile video is quickly becoming a mass consumer...
View ArticleMan Lives Everyone's Fantasy And Successfully Sues Telemarketers For Wasting...
A British man lived out every phone-owner's dream and successfully sued telemarketers for wasting his time. In fact, Richard Herman made the companies pay an invoice of £10 for every minute wasted....
View ArticleIf You Want To Work For Old Spice, You Have To Pass These Crazy Internet...
Ever since the monumental creation of Old Spice's "Man Your Man Could Smell Like," the brand has been hailed for its innovative and successful social media strategy. To keep its social top notch, ad...
View ArticleThese Are Google's Biggest Advertisers, Ranked By Dollars Spent Daily (GOOG)
Ask.com -- which competes with Google for search queries -- is one of Google's biggest advertisers, as ranked by dollars spent in Q3 2012, according to research on more than $1 billion dollars worth...
View ArticleCEO Debunks The Myth That Kate Middleton Has Any Effect On Sales
When Kate Middleton wears an item, it immediately sells out. But the Duchess doesn't have much of an affect on overall sales, according to Whistles CEO Jane Shepherdson. Whistles sells mid-priced...
View ArticlePeople Are Outraged By American Apparel's Hurricane Sandy Sale
American Apparel is getting backlash after it offered 20 percent off merchandise in the name of Hurricane Sandy. The retailer, which has had its share of controversies, emailed customers yesterday to...
View ArticleHow This Paparazzi Agency Turned Movie Product Placement On Its Head
The upcoming Princess Diana movie "Diana," starring Naomi Watts, is doing things a bit differently during production. While the film's plot focuses on the People's Princess's final years under siege...
View ArticleMegan Fox Pretends To Be 'Brilliant' Scientist In Unlikely Acer Ad [TODAY'S...
Acer's new ad stars Megan Fox playing a "brilliant" marine biologist who develops a way to talk to dolphins. This is almost as unlikely as Acer's last spot, in which Kiefer Sutherland decided to be an...
View ArticleHere's How Dunkin' Donuts Does Instagram
Dunkin' Donuts' latest move to bolster its mobile presence is a Halloween-themed Instagram campaign. The company asked consumers to decorate their Dunkin' Donuts cups and post the pictures under the...
View ArticleService Alert: BI Emails Are Spotty
Some of your favorite Business Insider newsletters may not be working this week (including Charts of the Day and 10 Things), and others, including "Select" emails, may be late. We apologize for the...
View ArticleSee The 10 Most Influential Dead Brand Icons, From Jesus To Steve Jobs
Just in time for Halloween, Appinions tracked the 10 most influential brand ambassadors ... from beyond the grave. This list answers the burning question: Who has more commercial influence on Twitter...
View ArticleUgg Is Facing A Terrifying Reality Not Even Tom Brady Can Save
Ugg boots, owned by Decker Outdoor Corp., reported earnings last week, and the results were bad. Profits were down 31 percent, mostly because women aren't buying Ugg boots. The company said it was...
View ArticlePeter Jackson And Gollum Star In Air New Zealand's New Hobbit-Themed Safety...
Southwest Airline's singing flight attendants don't have anything Air New Zealand. In honor of December's release of Peter Jackson's first installment of the Hobbit series, shot in New Zealand, the...
View ArticleGoogle Is Getting A Gigantic Tax Bill, According To Some French Humor Rag (GOOG)
Reuters is reporting that Google could get slapped with a $1.3 billion tax bill in France. No laughing matter—until you consider that the source is Le Canard Enchaîné, a satirical news weekly, and...
View ArticleHere's The Latest Ad In The Weird 'Chairs Are Like Facebook' Campaign (FB)
Facebook is ignoring the criticism it received for its weird, existential "Chairs are like Facebook" ad with a new image it posted on the company's own Timeline page, announcing "Pools are like...
View ArticleApple Has To Apologize For Its Half-Hearted Attempt At An Apology To Samsung...
Here is another amusing twist in the ongoing legal saga between Apple and Samsung. In the UK, Apple was forced by a judge to post an apology to Samsung because it has been very vocal about saying...
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