'IT'S NOT WORTH IT': Ad Exec's Brutal Rant Before He Died Of Cancer Is...
Linds Redding, a New Zealand-based art director who worked at BBDO and Saatchi & Saatchi, died last month at aged 52 from an inoperable esophageal cancer.Redding also kept a blog, and after his...
View ArticleThe Most Outrageous Victoria's Secret Fashion Show Ever
The Victoria's Secret Fashion Show just taped, and this year's was one of the most elaborate ever.The show started with a circus theme, complete with acrobats, a sword-swallower and a man on stilts....
View ArticleA Circus Performer Was Seriously Injured At The Victoria's Secret Fashion Show
Yesterday I went to the taping of the Victoria's Secret Fashion Show.It's an epic production that gets more elaborate with each passing year. Everyone can watch the show when it airs December 4.But...
View ArticleBest Ad Of The Day: Obama and Putin's Dogs As Foreign Policy Eavesdroppers
Does President Obama's dog have human ears?And if so, is that dog a White House source for The Post Internazionale, the Italian foreign policy magazine? (Bonus points if you noticed that Obama...
View ArticleMacy's Is Adding A Really Smart Feature To Its Gigantic Flagship Store
Macy's flagship store in Herald Square, Manhattan is the largest department store in the country, and now, it's adding a perfect feature for customers.Its iPhone app now provides indoor turn-by-turn...
View ArticleThese 9 Advertisers Are Killing It In Social Media
Of all the available media, social isn't attracting the most advertising dollars -- yet.But it's fast rising. Some advertisers have taken to the new medium like ducks to water. Others are...
View ArticleB&N's New Nook HD Ad Punches Amazon's Kindle On Its Weak Spot
The new ad for Barnes & Noble's new Nook HD 7-inch tablet plays up something that Amazon's Kindle does not have: Profile buttons that allow different users to customize the Nook for their own use,...
View ArticleH&M And Forever 21 Aren't The Terrible Threat Everyone Thinks They Are
When H&M and Forever 21 gained popularity a few years ago, it spelled gloom for mid-priced specialty stores like Gap and Urban Outfitters.Young, cost-conscious consumers could now get trendy stuff...
View ArticleBII REPORT: Why Mobile Commerce Is Set To Explode
Shoppers carry mobile devices everywhere they go, and they're already using their phones to redeem coupons, research products, and pay for things online and offline.And with mobile, it's now feasible...
View ArticleThe Unstoppable Kardashians Are About To Go Global
Kim, Kourtney and Khloe Kardashian have been expanding their brand all over America, so much so that they're firmly embedded in American pop culture.That means that they've become relevant abroad as...
View ArticleHow The 'Do Not Track' Plan Will Ultimately Kill Free Speech
Online advertising gets a bad rap.Consumers, bombarded for years with belly fat and acai berry ads, don’t welcome most display, video, and search ads.Fortunately, many digital ads have evolved. They’ve...
View ArticleRory McIlRoy Replaces Tiger Woods As Nike's Highest-Paid Golfer
There was a rumor floating around a couple of weeks ago that Rory McIlroy would join Tiger Woods as one of the faces of Nike Golf. And now, Robert Lusetich of FoxSports.com is reporting that McIlroy...
View ArticleSteve Case's Next Act: Get The Scoop At IGNITION
What's the best second act to leading what was arguably the world's most valuable Internet company?Let's look at what Steve Case is doing.The AOL co-founder oversaw the company's 1992 IPO and led AOL...
View ArticleJustin Bieber Fits In Perfectly With Victoria's Secret's Master Plan (LTD)
Victoria's Secret spends an estimated $12 million on its annual fashion show. With that kind of investment, you can bet that Victoria's Secret is going to be maximizing returns by marketing to the...
View ArticleThe Groupon Nightmare Begins: 648 Jobs Cut Prior To Revenue Miss (GRPN)
Revenue growth has stopped at Groupon. And, for a second straight quarter, billings from merchants declined.The company is only profitable because it swung an ax at its marketing costs in Q3 2012 —...
View ArticleWhy Everyone Suddenly LOVES Microsoft
The recent launch of Windows 8, the Surface tablet, and Bing's new advertising campaign are most likely the causes of Microsoft's recent surge in positive consumer perception. The company is at its...
View ArticleSkittles Has More Facebook Fans Than All The Brands on Google+ COMBINED [The...
Good morning, Adland! Here's everything you need to know before your first meeting today:Skittles, with 23.7 million fans, has more Facebook fans than all of the top 100 brands on Google+ combined. The...
View Article3 Google Execs Just Admitted Google's Desktop Business Will Soon Be An...
A majority of Google's users will access the search giant's products via mobile devices in 2013, according to a note to investors from Morgan Stanley which describes three Google executives who...
View ArticleMojiva's Dave Gwozdz: Mobile Advertisers Who Are Obsessed With Impressions...
The ninth annual Advertising Week (#AWIX) happened in New York City in early October, where the words “mobile advertising” were more prevalent than ever.The conversation among brand marketers and...
View ArticleCancer-Stricken Ad Exec Who Said His Career Was 'A Scam' Describes How He Was...
More on the heartbreaking story of Linds Redding, the former Saatchi & Saatchi and BBDO art director who, before dying of cancer, addressed a thoughtful rant to his colleagues that concluded a life...
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