New Go Daddy CEO Blake Irving Says The Commercials Need To Change (YHOO, MSFT)
Domain registrar Go Daddy announced today that it has hired former Microsoft and Yahoo products executive Blake Irving to be its CEO.We just spent 10 minutes on the phone with Irving to discuss his...
View ArticleThe Moment You Tweet Or Take An Instagram Photo, LocalResponse Helps Relevant...
If advertisers are going to show up in our social media feeds, they may as well show us things we've expressed interest in.That's what ad guy and angel investor Nihal Mehta figured when he founded...
View ArticleHere's Michael Roth's Email Naming A New PR Chief At Interpublic (IPG)
Interpublic Group CEO Michael Roth sent this email to his top staff last week, informing them that CFO Frank Mergenthaler was now adding the role of head of all IPG's PR agencies to his...
View ArticleOhio Drycleaner Put Anti-Abortion Ads On Its Wire Coat Hangers
An Ohio-based dry cleaner placed a prominent "Choose Life!" ad unironically on its wire coat hangers.A photo is currently circulating on Reddit featuring a perplexed Ben Dudley staring at said hanger,...
View ArticleStep Inside The Building Where McDonald's Runs Its Global Empire (MCD)
We visited McDonald's global headquarters in Oak Brook, Il., to see how the fast food behemoth handles its business.The huge campus includes office buildings, a Hyatt hotel, and Hamburger...
View ArticleHear About Mobile Disruption In Travel, Retail, And Social At IGNITION West...
If mobile is in your job description, you'll want to be at Business Insider’s second-annual IGNITION West conference on March 26, 2013 in San Francisco.Joining us onstage this year will be industry...
View ArticleTGIF Is Psyched That The Mayan Apocalypse Is On A Friday
T.G.I. Friday's is throwing a massive end-of-the-world block party to ring in the purported Mayan Apocalypse which happens to fall on a Friday.The idea that the world will end on Dec. 21 is a cultural...
View ArticleThis Startup Opened An Office In Seattle Specifically To Poach Ex-Microsoft...
PaperG, a startup dedicated to giving small and medium-sized businesses a self-serve platform to create full-blown web and mobile banner campaigns in seconds, has opened an office in Seattle simply to...
View ArticleAd Agencies Have Outpaced The Audience That Matters Most
As I have said many times over the years, I would like to make it mandatory that everyone in advertising read David Ogilvy’s first book, “Confessions of a Advertising Man” at least once a year.Even...
View ArticleAD OF THE DAY: The Hilarious Ways People Fail At Simple, Everyday Tasks
Today's ad of the day is a hilarious commercial from Liberty Mutual. The spot, created by Hill Holliday, shows people screwing up everyday tasks in the silliest ways possible. An air conditioner gets...
View ArticleSee The Entire Hyper-Local Marketing Business Collapsed Into One Intense M&A...
There are a LOT of hyper-local marketing companies in business right now. Everyone knows Groupon and LivingSocial, of course. And Facebook and Google also have local offer businesses.But there are also...
View ArticleThe Super Bowl's Live Stream Tablet Ads Are Almost Sold Out [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:CBSSports.com has almost entirely sold out its ad space for its live-streaming Super Bowl second-screen broadcast. Tablets have become more and...
View ArticleSamsung 'Teaser' Ad Which Says And Shows Nothing Has Been Seen Nearly 400,000...
This is how crazy people are about new product news from Samsung right now: A "teaser" video the company released on Dec. 9 (see below), which says absolutely NOTHING, has already been viewed nearly...
View ArticleThe Top 10 Most-Shared Tech Ads Of The Year
2012 has been quite the year for technology and its advertising.Over the past 12 months, we've witnessed both Samsung and Apple release major products, and dueling commercials to go along with them.As...
View ArticleHOWARD SCHULTZ: If You Don't Understand The Power Of Relevancy, You'll Be...
Starbucks CEO Howard Schultz spoke with Fast Company for its fantastic "Lessons For 2013" series, which highlights what businesspeople learned this year and their advice for the future.Schultz, who has...
View ArticleENDING SOON: Subscribe To A Newsletter For A Chance To Win An iPad Mini
Just in time for the holidays we're giving you have a chance to win an iPad mini. Become a newsletter subscriber now and you'll have a chance to win Apple's latest tablet. If you're the lucky winner...
View Article6 Economic Factors That Prove Facebook Will Go To War Against Television (FB)
When we described several moves Facebook recently made that place it in direct competition for TV ad dollars, we received a lot of criticism from our readers in the comments underneath the story.TV has...
View ArticleFACEBOOK CONFIRMS: Ads Are Coming To Instagram (FB)
Facebook vp/global marketing solutions Carolyn Everson tells us that yes, "monetization" will be coming to Instagram. Thus far, the photo-sharing app has been ad-free. But ever since Facebook acquired...
View ArticleAn Extreme Example Of 'Self-Showrooming' At Kmart (SHLD)
Matt Brownell at Daily Finance shared an interesting story about how he saved money on at item by showrooming at Kmart.Where did he buy the product from after seeing it in the Kmart store?Kmart.com.It...
View ArticleThis Stellar Recreation Of 'The Dark Knight Rises' Trailer Entirely With...
It may have taken months of construction, but Redditor ParanickFilmz created and shot a frame-by-frame reenactment of "The Dark Knight Rises" trailer ... made entirely out of LEGOS.The stop motion ad...
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