This Video Shows What It Would Have Been Like If The Olympics Were In New York
As America watches the (somewhat ridiculous) Olympic Opening Ceremonies in London, some wonder what could have been, had New York been selected as the host for the 2012 games. While we'll never really...
View ArticleHere Are Apple's 'Dreadful' New Ads For The Mac (AAPL)
Apple aired three new ads last night during the Olympics for the Mac and the "Genius" bar at Apple's stores. The response to the ads has not been good. Fortune's Apple blogger Philip Elmer DeWitt...
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HEATMAPS: What You're Actually Looking At When You Look At Facebook (FB)
A recent study by Facebook ad buyer AdParlor showed that mobile ads on Facebook are much more effective—and much cheaper—than its regular ads. In fact, Facebook now books $500,000 a day in mobile...
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THE RIM DISASTER TIMELINE: BlackBerry's Collapse, As Told By Its Ads (RIMM)
Research In Motion was the pioneer of the smartphone segment with its BlackBerry device—it's now more like Palm, about to be forgotten. Over the past five years, RIM has experienced near continuous...
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Why Does Everyone Hate Apple's New 'Genius' Ads? They're Awesome!
Everyone thinks the new Apple "genius" ads are "dreadful," BI's Jay Yarow reported this morning. (Everyone, that is, except for Jay, who thinks they're "fine.") Well, I watched all three of the ads,...
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There's A Battle Brewing Over The Only Chick-Fil-A In New York City
There's only one Chick-fil-A location in New York City. It's at 5 University Place on the campus of New York University in Manhattan. Mayor Michael Bloomberg has already stated that he has no problem...
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Guess Which US Region Liked Chick-Fil-A More After The Anti-Gay Controversy
Every region in the US has shown a measured drop in its perception of Chick-Fil-A except for one. The country has been left torn after the Baptist Press published an interview with Chick-Fil-A...
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THE DEATH OF TV: It's Not Just Comcast; DirecTV and Time Warner Cable Lost...
Comcast has some company in the land of cord-cutters. One day after we reported Comcast's Q2 2012 earnings showed a drop in nearly 400,000 television subscribers in the past year, two more cable...
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Follow All The News From Madison Avenue With "Advertising Select"
Jump start your morning with the most important Advertising news and analysis with Advertising Select, an easy-to-read email newsletter delivered twice a week. What is it? A daily roundup of top...
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Guess Who Hasn't Signed On For The New Season Of 'Mad Men'
The fifth season of AMC's "Mad Men" wrapped up June 10. The season finale, appropriately titled "The Phantom," was full of uncertainty and new beginnings (and endings, for one character in...
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Here's Why Apple's Advertising Is Suddenly An Unmitigated Disaster
One of the more famous quotes associated with the ad biz is the one Steve Jobs is reputed to have said to his ad agency early in the relationship… “I want insanely great advertising.” The agency in...
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LinkedIn Q2 Ad Revenue Hits $63 Million (LNKD)
LinkedIn's Q2 2012 "marketing solutions"—its ad revenue stream, essentially— was $63 million, up 64%, from $38.5 million the year before. Total revenue was $228 million, up 89%. Ads declined as a...
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The 10 Biggest Lies Told By American Apparel's Top PR Man (APP)
Ryan Holiday, American Apparel's PR man, has published a book about how he spent years lying to the media and manipulating bloggers to advance the agenda of the company and his other clients, which...
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It's Only August And The 2013 Super Bowl Ads Are Almost Sold Out—Here's...
CBS has already sold nearly 80 percent of the Super Bowl spots. Did we mention that it's only the beginning of August? An average 30 second spot will cost $3.8 million. Betty White is starring in a...
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This LinkedIn Deck Shows The ROI For 8 Of Its Biggest Ad Clients (LNKD)
Everyone knows LinkedIn is the place to network, look for jobs or hire people. But the careers site is also host to a $63 million per quarter ad business. LinkedIn is much more low-key than Facebook...
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Here's The Logo For The New 'Bill & Hillary Clinton National Airport'
Little Rock National Airport in Arkansas is changing its name to "Bill And Hillary Clinton National Airport," and ad agency Eric Rob & Isaac has created a modern-looking new logo for the hub. The...
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This Insane 'Subway Snowboarding' Ad For Mountain Dew Was Just Banned In...
An in-game ad for PepsiCo's Mountain Dew which showed a guy snowboarding down a subway escalator, grabbing a rope attached to a train, and then grinding on the rails for several hundred yards behind...
View ArticleThis Cool Commercial Using Rebecca Soni's Record Setting Race Was Created And...
Immediately after Rebecca Soni won gold in the 200 meter breaststroke, AT&T aired the commercial below that incorporated footage from the race. As you can see, it took more than just superimposing...
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Business Insider Is Hiring A Conference Programmer For Our Growing Events Team
We're hiring a Conference Programmer to join the growing Business Insider events team. Business Insider events are designed like the web site: fast-paced and to-the-point. Informed editors moderate...
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See How Annie Leibovitz Turned Will Ferrell, Jack Black, And Other Celebs...
Annie Leibovitz has transformed funny men Jack Black, Will Ferrell, and Jason Segel into the hitchhiking ghosts (named Phineas, Ezra, and Gus—who knew?) from The Haunted Mansion ride in a new round of...
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